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New York - Google on Friday launched OpenSocial, a common platform for developers of social websites, in a direct challenge to Facebook and its thousands of software applications.
The internet search leader said it hopes OpenSocial's set of common application programming interfaces (APIs) will revolutionise the internet's social powers.
"The web is fundamentally better when it's social, and we're only just starting to see what's possible when you bring social information into different contexts on the web," said Jeff Huber, senior vice president of engineering, Google.
"There's a lot of innovation that will be spurred simply by creating a standard way for developers to run social applications in more places," he said.
The Mountain View, California-based company announced on Thursday it had teamed up with the social networking site MySpace in the project that represents an audience of about 200 million users globally. Read more Courtesy of News24